Directions4Partners Virtual Conference 2020
All you need to know about Customer Insights but were afraid to ask
Date: Wednesday, November 4, 2020 | From: 13:00:00 to 13:45:00 | Room: MADRID
Purpose of this session is to showcase Customer Data Platform as growing trend and a very hot topic in the industry today and one that resonates with increasing strength with customers. Through presentation and demo it will be shown how such system centralizes customer data from all sources and then makes this data available to other systems for marketing campaigns, customer service and all customer experience initiatives, including sales. The session will focus on the outstanding value of the CDP which can be most easily seen within the power of the single customer view and the value to customer experience.
Product Marketing Manager - Microsoft
Bio: As a regular speaker on Directions EMEA and Summit UG, Bojan is 40yrs old marketing and IT specialist currently working as Technical Specialist for Business Applications in Microsoft. He is responsible for Customer Engagement part of D365 portfolio. Working across 28 countries within CEE market his current focus is on technical support to customers and partners and promoting latest workloads and features.